Commercial vehicle sales headquarters proposed four shifts in the new year's work. [Newsletter] During the New Year's Day, the "Dongfeng Limited" commercial vehicle sales and marketing headquarters held its first operational work conference in 2004, and its management and management work for 2004 Researches, arrangements and deployments were carried out. The heads of overseas agencies reported on the implementation plan for the 2004 market plan of the regional market. Zhou Qiang, secretary of the party committee and deputy general manager of "Dongfeng Limited" commercial vehicle company attended the meeting. Zhou Qiang pointed out that 2004 was the first year when the "Dongfeng Limited" medium-term business plan was officially launched. The deepening of the joint venture will bring about the introduction of new ideas, cultural integration, and major changes in management methods. At the same time, with the intensified market competition, users are increasingly demanding product quality and after-sales services, and work will be more and more difficult. Zhou Qiang asked the marketing headquarters to compile the 2004 work plan carefully according to the business plan content, and to achieve the transformation from extensive to fine-scale operations, random sales to planned sales, passive waiting to active changes, and partial actions to overall marketing , comprehensively enhance the ability to research the market in depth, the ability to understand product performance, the ability to plan marketing activities and organize implementation, the ability to manage and control marketing service networks, and the ability to conduct public relations among local governments and large companies, and strengthen the marketing process. Monitoring and management, strengthening team awareness, focusing on “care, innovation, integrity, and valueâ€, focusing on innovations in marketing methods, seeking market increments in innovation, cultivating core competences in innovation, and creating innovations With the new profit growth point, the Dongfeng Commercial Vehicles' marketing work for 2004 will be fully completed, laying a solid foundation for realizing the “Dongfeng Limited†medium-term business plan target.
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